With the revolutionary Galleri Multi-Cancer Early Detection Test awaiting FDA approval, GRAIL took to the tee box to spark interest from suppliers, practitioners and patients.

Engine Shop maximized GRAIL’s PGA TOUR Champions sponsorship to build multi-touch, game changing experiences for executives, B2B customers and event attendees.

Through luxurious hospitality,  on-course activations, talent integration and social-first content, we introduced and humanized this new life-saving technology.